Alder New York

Alder New York



Apothecary Naturalists


Brooklyn, New York

about Alder New York

“In addition to having great performance, our products also look really fantastic, since we care a lot about design. We use every one of our products ourselves, and we are tough customers to please.”

Nina & David’s apothecary began in the best kind of way: a happy accident. Nina was concerned about the amount of harmful chemicals in cosmetics and other everyday drugstore products. So she made her own dry shampoo. The concept was dead simple: a talc-, paraben- and sulfate-free powder that absorbs grease and restore volume to the tresses in between washings. Oh, and it also smells divine. Once the fourth friend asked for some, they designed a cute label and put it on the market. They’ve stuck close to their belief in safe, high-quality materials, right down to the glass bottle. But it’s the wonderful scents that lead customers to “trust their noses.” Here’s to happy accidents. show more

goods by alder new york