Explore Checkout Shoppe
1375281667
Casa_headshot
Trade:
Home maker
Locale:
Madison, WI

“I love the contrast of the modern lettering with a bit of wabi-sabi imperfection since I eyeball each and every row of lettering; it’s such a great balance.”

Ashley needed a gig that she could easily take on the road since her husband’s job moved them (+2 pugs, which they just consider furry children) from place to place. She finally dusted off the old sewing machine and went to stitching home goods from leftover and recycled fabric. But after demand increased (yeah, they were sellin’ like hotcakes), Ashley shifted her focus to creating her unique goods with high-quality materials. With each linen pillow embellished with individual letter stamping (“No screenprinting here!”), the process is a bit time consuming but the inevitable payoff is the unique character of each pillow.