Altruistic Shirt Slinger
Downtown L.A.

“I have something for everyone who has and seeks strong purpose in what he or she wears every day.”

Ruriko has always had an interest in bettering the world, but it wasn't until she actually started lending a hand to charitable causes that her interest quickly turned to straight-up innovation. It was the positive energy of fellow humanitarians that inspired her to design her first socially conscious tees, creating a way for others to effortlessly give back to the causes that they are most passionate about. Each original t-shirt design reflects a different non-profit organization to which a donation is made following purchase. Ruriko currently works with five causes in varying categories--humanity, ecology, liberty, animal and urgent--and chooses the causes and t-shirt designs based on the latest happenings around the world. Wherever your passion lies, this magnanimous maker has a tee to tote it around on.

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